Services

We turn contenders into champions, launch new products and brands, and bring businesspeople closer to people in the business of buying. We do it through originality, smarter thinking and a commitment to peopleness, from our clients to their customers.

Branding

Promise and message development. Positioning. Identity. Our Tone Meeting™ and Brand Biography™ are two steps in our unique process that build strong brands.
Case study: Wisconsin Women’s Health Foundation

Creative

Unexpected solutions. Attention-getting executions. And work that gets results. Visit the K&W portfolio and see what we mean for yourself.
Case study: Steve Brown Apartments

Interactive

Assessment. Information management. And intelligently designed interaction. We’re using extranets and emails, ecommerce, databases, search engines, sites and more to touch businesses and consumers.
Case study: Wisconsin Wins

Media

Audience research and definition. Media planning. And added value. In traditional and not-so-traditional media, our experienced team of buyers steward your project from strategic planning and negotiation to post-buy analysis.
Case study: Wisconsin Department of Transportation

Public Relations

Media and investor relations. Crisis management. And event planning. We manage your message with press conferences and kits, media training and connection building to increase your presence on the front page—and in the heads and hearts of consumers.
Case study: Wisconsin Department of Commerce

Research

Trend analysis. Focus groups. And customized methodology. We don’t merely collect qualitative and quantitative research. We interpret it—using interviews and data, surveys and secondary sources to uncover key consumer insights.
Case study: Kwik Trip

Strategy

Marketing plan development. ROI analysis. And total project management. Work with a team of strategic planners who not only get to know your company and industry—they get to know you.
Case study: Mirus Bio