Head On Advertising

HeadOnHeadOn is making a whole bunch of money. HeadOn is making a whole bunch of money. HeadOn is making a whole bunch of money. If you’ve seen the ad, you hate it as much as everyone else does. But, we have to admit does stay in your, um, head. More importantly, it’s achieved Pop Culture immortality through spoofs done by Jay Leno, SNL and The Daily Show…plus, it’s all over YouTube. Not since “Where’s the beef?” has an ad slipped into so many conversations. Now the company is happy to report a 234% (that’s right, 234%) growth rate from 2005 to 2006. As annoyed as we are, we have to admit it lends credence to the age-old ad adage: repetition, repetition, repetition.

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